They all try to copy and Cetelem is not Lucienne who say otherwise. Cetelem then turn back a good portion of that same carton on the web for reuse in its sauce. In the video below, which has made the new operation in Cetelem's on Facebook, you can find among others: the dog who drives a tractor the meuporg and morpeug the what else george The bear and the hunter Tipp-Ex the Skateboarding Dog AIDS and condoms . And I've probably forgotten!
Another video tribute at teasing double rainbow :
All that to arrive at the operation itself, initiated by TBWA. Cetelem retrieves the digital train with this operation Facebook. Everything starts on the fan page Cetelem or you can create your Love For own 8-step. Cetelem offers 10,000 points to pimp your ride! To you distribute them judiciously over the 8 steps.
The campaign is based on the viral recess with the obligation to collect a maximum of votes for its creation with his friend (s) via Facebook and Twitter. Nothing really innovative about this party for the man in green!
Voting will conclude on December 12 and a jury determine, among the 20 highest rated designs by users, one that will emerge IRL at a ceremony in February 2011.
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