The concept is initially defined as an artistic and societal participatory is to photograph people Hillar. The creator of this crazy project is a renowned photographer, David Ken, you could see her working for the international campaign LANCEL in another.
Since Monday, the LOL project grows and tries to meet the real and the virtual, it will provide during 2011 or 2012: LOL I PARIS.
For real, this is a collaborative exhibition of portraits of the Paris LOL in several key locations in the French capital.
For digital, David Ken put on augmented reality. All citizens of the world can participate by posting their picture on the dedicated website and then by choosing a place to exhibit on the Paris map.
The operation is being carried out on social networks Facebook , with already more than 23,000 registered members, and a Twitter account . Many influential bloggers have spoken widely. One can also find the concept of happy faces in several magazines such as Psychology and they even pay coverage Strategies in February 2012.
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